Your Property is Our Priority.

Our core values and mission are simple: provide our clients with open, honest communication while serving all of their real estate needs. Whether it’s a Commercial, Residential or For Lease property, we know how important effective and thorough marketing can help your listing stand out in today’s market. Our team consists of the most knowledgeable, results-driven Commercial and Residential brokers, backed by the most innovative technology the real estate industry has to offer. At The Fletcher Group, every one of our listings' marketing efforts include:

 
 
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High-Quality, Professional Photography

Maximize Visual Appeal

Crisp, clear photos will make your property pop online and maximize visual appeal. We work with highly qualified, professionally trained real estate photographers who specialize in making your property look its absolute best.

It’s important to make the greatest first impression, encouraging buyers to request a showing.

 

STRONG SOCIAL MEDIA PRESENCE

Mobile Communication

Social Media has changed the way consumers shop online, and has begun to replace a lot of activities which used to take place on other parts of the internet.

We take advantage of this shifting trend through targeted advertising campaigns. This allows us to provide information about your listing to serious buyer prospects who are statistically more likely to purchase now.

Some social media platforms we use include Facebook, LinkedIn, and Instagram.

 

Websites

Cutting Edge Digital Marketing

With nearly 44 percent of buyers starting their search online and 95 percent of buyers looking online at some point in their property search, mastering the digital space is a must.

We feature your property on all major real estate advertising platforms, so your listing can reach principals, property owners, investors, brokers, and prospective buyers.

Some of these platforms include the Multiple Listing Service, Catylist, New England Commercial Property Exchange, CREXI, and a customized website for your listing.

 
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Eye Catching Property Signs

Convenient. Bold. Purposeful.

You’ve certainly seen these signs and their purpose is clear: to create excitement and interest around a listing.

While much emphasis is placed on online advertisement these days, many buyers do still look for their next investment the old-fashioned way – by simply driving around their desired market. Professionally designed signage and property fliers will market your listing 24/7 and capture attention from highly qualified buyers looking specifically in your area.

Onsite marketing at it’s finest, our attractive signs instantly enhance your listing’s first impression.

 

Active Prospecting

Database Engagement & Networking

In real estate it’s not only what you know, it’s who you know. As an active member in the real estate community and our community at large, we will market your listing to top agents and buyer specialists in the area, generating excitement and ensuring maximum exposure.

We maintain a database of approximately 6,000 past clients, industry contacts and community influencers with whom we maintain regular communication with. Your listing will be e-blasted to these contacts, and any interest shown will be followed up with further, targeted communications.

Communications include a monthly newsletter, direct mailers, and personalized contacts.

 

We understand no two properties are created equal.

Depending on your property’s unique features, additional options may be included in the marketing of your listing.

 
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3D Marketing

Matterport

These 3D floor plans allow buyers to view your property from a completely new angle. It also provides a helpful measuring tool, 2D floor plans great for configuring the space, and even square footage calculations to ensure no detail is missed.

The “dollhouse” view goes beyond the standard string of photos and accurately shows your property’s exact layout.

 
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aerial imaging

Drone Photography

Showing your property at every angle further enhances the buyer’s viewing. Drone photography allows us to highlight the local landmarks, nearby bodies of water, and sprawling landscapes that surround your listing.

All of our drone photographers are registered drone operators with the Civil Aviation Authority (CAA).

 

Virtual tours

Digital Walk-Through

Virtual tours are at the heart of an effective digital marketing campaign and can provide a distinct advantage in Maine’s competitive market. We use Matterport to create a 3D virtual tour of your property.

These 3D tours allow buyers from all over the country to view your listing, removing the distance factor from the equation.

Another feature of the Matterport system, virtual tours allow potential buyers to digitally walk through your property without leaving the comfort of their home or office.

 

open house

Buyer or Broker Oriented

Sometimes a property is best viewed in person to ensure it is perceived in the best light. And sometimes the market is so hectic, you’ll want to get as many buyers in to see it right away. We will work with you to determine if an Open House will be best suited for your property in the current market.

Open Houses are icing on the Marketing cake. They can be a very powerful tool when utilized correctly.